How the Awards are Calculated

by Janu

How the Awards are calculated

The topfranchise Awards will recognise activities and achievements undertaken by Franchisors as rated by their franchisees.

Franchisors are required to sign-up to the awards which go live in September-October with entries in June - August.

OVERALL TOP FRANCHISE OF THE YEAR

This category offers franchisors the opportunity to be recognised for strong performance across all categories based on performance ratings by their franchisees. The Top Franchisor of the Year award is open to all franchisors and will be presented to the overall winner.

To enter the overall awards franchisors have to participate in all the award categories covering Marketing, Brand, Passion, Support, Lifestyle and Expansion as well as the supplementary category of Finance.

SIX CATEGORY-SPECIFIC TOP FRANSHISOR OF THE YEAR AWARDS

The category specific awards offer franchisors the opportunity to be recognised for excellence and performance among any number of the categories they wish to participate in. The six award categories include:

Marketing
Branding
Passion / Company culture
Support / Operational systems
Lifestyle
Opportunities for Expansion

All Franchisors will be required to sign-up to the awards and select the categories in which they wish to participate.

The sign-up process is easy and requires less than an hour of your time. To get started today, simply CLICK HERE or call us on +61 (2) 8080 7544.

CRITERIA

ALL AUSTRALIAN FRANCHISORS ARE INVITED TO ENTER THE 2015 TOP FRANCHISE AWARDS

To ensure reliability and accurate representation participants must meet the following requirements to be eligible for the awards:

• A Franchisor organisation or business with a minimum of a 15 franchisee network

• Minimum franchisee participation rates must be met to enter the awards:

o Franchisors with 15-19 franchisees require a minimum participation rate of 70% of all franchises
o Franchisors with 20-49 franchisees require a minimum of 50% participation
o Franchisors with 50-99 franchisees require a minimum of 40% participation
o Franchisors with 100 plus franchisees require a minimum 30% participation

All franchisees nominated by a franchisor will be contacted via an email.

10 THOUSAND FEET ensures stringent survey security protections are in place so each franchisee will only be able to respond to the survey once. We make your life easy sending out the survey on your behalf and sending reminders to those who have not completed the survey to ensure a good representation of franchisees complete the survey.

Franchisees will then need to spend minimal time responding to the survey.

Each category has a set number of questions asked on a scale of 1 to 5 to determine satisfaction
Entering just one category will take approx. 1 minute to complete (e.g. Marketing covers 5 questions)
Entry to all categories on average takes up to 7 minutes to complete
Entire survey consists of 43 questions

OUTPUTS

Full reporting and insights on satisfaction levels within subscribed category
Best practice tips and benchmarks to the franchise industry to evaluate your performance
Top 10 performers featured on topfranchise website for full year
Expert articles and exposure through interview to go on topfranchise website
Top 10 performers carry endorsement 'Top 10 Franchise' badge to showcase on their website and/or email footers
Trophy awarded to winners in each category and overall winner
Overall Top 10 included in topfranchise's extensive Public Relations campaign for the period
Access to senior consultants with extensive knowledge across franchise and customer satisfaction studies

10 THOUSAND FEET will ensure confidentiality and data protection of all franchisor, franchisee, client and personal records as per the Australian Marketing Research Privacy principles and guidelines

QUALITY AND ACCREDITATIONS

10 THOUSAND FEET is accredited in Australia to ISO 20252, the International Standard for Market, Opinion and Social Research. Our Quality Assurance procedures ensure that all our systems undergo strict quality control processes to ensure best practice research is delivered. It also ensures that our obligations under the Privacy Act, as well as other statutory requirements are adhered to.

How the Awards are Calculated

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